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Build Your List

I should probably stop right there. Using traffic exchanges to build your list and brand yourself is the number one best use of them. In the past when I was real active in a member program I used traffic exchanges as a primary way to generate referrals for the member program. Even then I did not click the exchanges other than the occasional test to see what the competition was up to.

I was able to generate a massive amount of “credits” using a system that many call “The Traffic Laundry”. I was using this type of system even before I knew that there was a member site geared around the concept. I am not sure how much value it would bring today. It was still leveraging my time to utilize traffic exchanges.

Unfortunately the average “clicker” at traffic exchanges are doing so because some “Program Owner” convinces people to drive traffic for their downline builder program to build referrals in other traffic exchanges and program components. This in theory is a good idea it does give a clicker a direction of purpose and can build downlines in traffic exchanges and member programs.

What is the personal cost of these types of activities? Using the example in article one of this series 10 hours a week of clicking traffic exchanges cost the clicker $58.50 if they value their time at minimum wage. Are the results that you receive from this activity worth $58.50? They can be if you have a way to capture the lead and have a direct marketing plan set out. It can be worth even more than this if you think of the outcome prior to the activity. Unfortunately most new online marketers utilizing traffic exchanges don’t even have an end result in mind they blindly follow the advice of program owners and listen to the cheerleaders. It fosters a community of Sheeples that blindly follow the heard.

Fire-Ready-Aim

How dumb does that look? We all know that it should be Ready Aim Fire. How many times have you heard follow the system and everything will be ok? Following the system does have its benefits, but whose system you gonna follow? If you are not following your own system and following someone else’s you are making a huge mistake. There is nothing wrong with taking from someone else’s game plan and adapting it to your own with your goals in mid first. Let’s face it you are doing the clicking and the grunt work don’t you think you should receive the most benefit and not the program owner?

I know not everyone entering the online marketing arena can afford to spend money on advertising to offset the cost of their time. I also know that traffic exchanges can be a valuable tool if used properly with the end result in mind. If you are happy building other peoples list and building their business and not your own keep driving traffic to referral URLs and clicking mindlessly. If you want to build your business subscribe to My RSS Feed and stay updated on ways to build your own business. It does not matter to me of your decision because I will make money online regardless.

Part One - Part Three - Available on 9/18/07